Men's fashion and celebrities: the most important trends of 2023 and what awaits us in 2024
In 2023 the fashion panorama has been influenced by a new generation of celebrities capable of reinventing men's dressing and redefining, in an original and creative key, the codes of menswear. But, beyond the different styles proposed by consolidated or emerging brands, the propensity for tailoring has established itself. For 2024, we seem to expect a real protagonism of the sartorial concept and tailoring.
A new generation of celebrities
2023, like every year, was also characterized by the emergence on the men's fashion scene of some celebrities who attracted public attention and interest with their style. In line with what happened in past seasons, new celebrities dominated the stage in 2023, particularly in the film and music sectors; in fact, we are experiencing a real explosion of a new generation of celebrities , young actors and musicians who are being recognized not only for their professional qualities, but also for a recognizable and avant-garde style.
Music and cinema, some of the most stylish celebrities of 2023
An exceptional case is undoubtedly that of Paul Mescal , the Irish actor - who became famous for Normal People , the 2019 television miniseries which saw him play the character of Connell - today represents a true fashion icon . Thanks to his collaboration with Gucci, the young Irishman is considered one of the key personalities who is redefining the codes of menswear , according to that minimalism which today represents one of the central elements for the Florentine style house.
Another who has made himself recognized globally in 2023 is undoubtedly the rapper A$AP Rocky, no longer a reference only for the world of hip hop, but an all-round star, who has been appreciated above all for the versatility of his wardrobe, the audacity in subverting the rules of male dressing, without fear of wearing courageous and original garments. For many he is the style icon of 2023 . It is no coincidence, in fact, that Bottega Veneta chose him for a somewhat alienating advertising campaign, based on typical paparazzo photos, which portray him in daily activities such as jogging or going shopping.
Another celebrity that is impossible not to mention due to its impact on men's fashion is the Chilean actor Pedro Pascal , protagonist of The Last of Us, one of the most loved series ever by Generation Z. This year, in fact, the forty-eight year old Latin American has literally raised the bar of men's style with the choice of eccentric and stunning outfits . One above all, the one chosen for the red carpet of the Met Gala 2023, in which he presented himself with an ensemble designed by Valentino, composed of short black shorts (which left his legs in plain sight) combined with a red shirt, with a black tie, and a long tailored coat. In general, with his bold style, Pedro Pascal represented in 2023 the model of a man who is not afraid to challenge rules and conventions to recreate, in a dynamic and creative way , new patterns of men's fashion.
Men's fashion and trends for 2024: long live tailoring
Beyond the trends and personal styles of celebrities, if there is a propensity that has consolidated in recent seasons and which seems to consolidate even more strongly towards 2024, it is undoubtedly tailoring. The sartorial style has in fact progressively established itself, clearly surpassing the trend of sportswear and streetwear.
It is in this context that we are witnessing a real return of tailoring linked to the image of the business man , of the businessman who however presents himself with a new style, fresher and more deconstructed compared to his classic versions and, for certain verses, traditional. The tailored suits are in fact presented with more contemporary cuts , capable of experimenting with different fits , innovative materials and unconventional colours . A refined look, attentive to detail, but which does not give up the comfort of the soft line, seems to impose itself.
Between softer lines, more rigid and angular options, versions inspired by the seventies, what unites the proposals of consolidated and emerging brands is, in any case, the centrality given to the sartorial concept. Certainly good news for those who consider artisanal style not just a passion, but the highest form of fashion.
